About

A New Kind of Handbag

JoJo handbags are ethically made in California, combine vibrant colors with bold graphics and are outfitted with luxurious materials and high-end hardware. Our bags are unique like the modern women that wear them with multiple layers, thoughtful details and unexpected colors. Beautiful, versatile and practical, JoJo handbags are designed for women to be their best.

JoJo Handbags are all designed by brand owner Joanna Dubbeldam, who obsesses over every detail, with today’s modern multi-functional woman in mind.

“I want to make women happy, to feel amazing, to be their best and to get everything they want and deserve.” Designer Joanna Dubbeldam

JoJo handbags are super lightweight, the leather is soft and the graphics are fun yet sophisticated. Utilizing multiple layers, every JoJo bag combines leather sewn over unique printed fabric with gunmetal hardware to match both gold and silver jewelry. The fabric is also designed to include inspirational messages to empower women. Built-in key ring clips, extra water bottle holders, leather lined pockets, colorful zippers, and rich purple lining are just some of the little extra details in the JoJo line.

Proudly Made in California

With the aim of supporting the domestic economy and ethical labor standards while preserving the disappearing art of the expert leathersmith and seamster, JoJo Handbags are manufactured at a factory in sunny California.

JoJo’s Versatility

Lightweight and practical, the bags are designed to be multi-functional. For instance, the amazingly versatile BECCA backpack converts into a handbag and a messenger bag.  The DENISE converts from a waist bag to a crossbody to a clutch. The HANNAH converts from a crossbody into a clutch. Women depend on their bags to complement their lives and not the other way around. You are an amazing multi tasker! We think you should demand that your handbags are as well.

Founder and Designer Profile

Joanna Dubbeldam is a Toronto-born, San Diego-based designer whose passion for modern design is ‘in the blood’; as a fourth generation designer, Joanna carries on the modernist approach of her Dutch lineage.

Joanna is an entrepreneur, long time supporter of the Arts and design enthusiast. Her passion for fabric is not new thing – she is the principal of Abode Liveable Art that has been designing and manufacturing modern throw pillows for Starwood Hotel and Resorts (now Marriott Hotels) for over a decade (Aloft, W Hotels and Sheraton Four Points Hotels). Abode’s pillows can be found in Aloft hotel lobbies all over the world.

Seeing a void in the market for colorful, combined materials, lightweight and well crafted bags, Joanna worked tirelessly to create the right designs and to partner with right manufacturer.  

Making a difference – social responsibly

In the spirit of female empowerment, JoJo handbags wants to make a difference. JoJo Handbags is a member and supports “The 100 Women Charitable Foundation”, “Women for Women International” and local women’s shelters.

We hope you love our handbags.